The Future of Crypto Marketing
One of the biggest challenges in crypto marketing today is the lack of accountability. Projects spend heavily to generate engagement - but can’t track who actually trades, stakes, or stays. The disconnect between attention and on-chain activity has made growth both expensive and inefficient.
Cere and Pineapple are solving this by launching a system that connects social engagement to measurable, on-chain results, completely in line with Web2’s best practices, powered by pure decentralization and data sovereignty. Campaigns are built using Cere’s Bullish quest infrastructure and executed through Pineapple’s multi-chain DEX - meaning every user action, from watching a video to buying a token on Pineapple, is tracked, rewarded, and tied to protocol-level outcomes.
This is a shift from vague impressions and empty clicks to fully accountable user journeys. Campaigns no longer stop at engagement - they now lead directly to trading, staking, and ecosystem participation. For the first time in web3 history, this partnership achieves full visibility across the complete user journey: from ad to $PAPPLE holding community member..
A Complete Campaign-to-Conversion System
With Cere’s quest engine, projects can launch campaigns that include:
- Watch-to-earn content tasks
- Quiz-based participation
- Social verification and Telegram joins
- Referral mechanics
- Token trading and staking on Pineapple DEX
Every step is tracked in real-time. All trading happens through Pineapple, with users rewarded for completing quests and climbing a decentralized leaderboard. This creates a direct line between growth marketing activity and on-chain usage - while giving marketing teams visibility into exactly what’s working.
From Raw Data to Actionable Insights
Beyond Bullish community engagement campaigns, Cere’s AI-powered NLP layer turns fragmented wallet activity, content interactions, and social actions into a structured, human-readable intelligence graph. Campaign teams can ask questions like:
“Which users completed the video quest but haven’t traded the token?” or “What are community members discussing around the new staking portal?”
The system returns answers instantly, without requiring complex dashboards or manual analysis. This allows teams to segment users, refine targeting, and improve performance based on live behavioral data - all while preserving user privacy through Cere’s decentralized data architecture.
Volume That Compounds Through Pineapple DEX
All campaign-related trading routes through Pineapple, making it the execution layer behind every Cere-powered campaign: driving consistent DEX volume and liquidity. Dozens of campaigns are already live, all of which will be prompted to guide their users towards trading on PineappleDEX. Each new campaign contributes to a compounding growth loop: more campaigns → more users → more trades → more value to the ecosystem.
Whether running a campaign for the first time, or just trying to encourage users to try a new feature, the end-goal is always to convert informed users into taking on-chain action.
A Scalable Model for Web3 Growth
The Cere × Pineapple integration offers a clear, repeatable structure for any project that wants to turn awareness into action - with measurable outcomes at every stage. It’s fast to deploy, fully trackable, and optimized for ecosystem alignment.
This is the foundation for the next phase of crypto growth marketing:
- Based on behavior, not assumptions
- Tied to real usage, not vanity metrics
- Designed to deliver ecosystem-wide value
This recipe of awareness -> education -> consideration -> conversion can and will be applied and promoted to all projects in the Pineapple and Cere ecosystems, driving for more data wallets, more DEX activity and users, and most importantly, meaningful community engagement and growth.
We’re only at the start of our journey together, but this milestone of co-unlocking true data interoperability needs to be celebrated!
That is why, on top of the earmarked $PAPPLE budget for this campaign, Cere Network is dropping an extra 1 MILLION $CERE for early Pineapple Bullish traders:
$CERE Bounty mechanics:
- Guaranteed pool – 500,000 $CERE
- Who: the first 50 addresses that complete a trade
- What: 10,000 $CERE each
- Random bonus pool – 500 000 $CERE
- Who: all traders #1 – #200 (including the first 50)
- How: 20 winners drawn at random (provably fair)
- Prize: 25,000 $CERE each
- Odds: flat 10% chance per eligible Cere wallet address
Enter Here: https://t.me/Web3_Community_Bot/viewer?startapp=58
